Bookworm Bags

Desirée Lee and I are members of an author promo exchange group called Bookworm Bags. I’ve talked about this a bit before on this blog. But, it’s been quite a while, and I wanted to mention it again.

Basically, as stated above, Bookworm Bags is a group of authors who have joined together to promote each others’ work. Each author sends promo – business cards, bookmarks, magnets, ink pens, whatever – to all of the other authors in the group. Each author assembles these promo items into “goodie bags” with a printed Bookworm Bag label on them. These bags are passed out wherever the authors are able – signings, local bookstores, mailed out with contest prizes, etc. Everyone who receives a Bookwork Bag is receiving promo not only from the author who gave it to them, but for every single other author in the group. It’s authors helping authors to expand their readerships, and fan bases.

If you’re an author, please join us. We’d love to have you as part of the group! True, a large percentage of the group consists of romance authors. But you needn’t be a romance author to join. I’m not a romance author, and I’m a member. A few other members of the group are not – or haven’t been, as is the case for a few who have left the group – romance authors, either. Please, authors, check the group out. If you think Bookworm Bags would be a help to you, please join in. The more authors that join, the better off everyone in the group is due to the expanded range of promotion distribution by its members.

Scott Harper

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